Market launch
The launch of a new Ferrari model is always a special moment for car enthusiasts all over the world. Since 1947, the Italian company has been presenting thoroughbred sports cars with magnificent lines and powerful engines that have taken it to the top of its segment and made it one of the most recognizable names in the automotive industry. However, in addition to all these coveted sports cars, GTs and a long list of racing cars, Ferrari is also known for producing a race car-derived hypercar with dramatic styling, immense power, extreme driving dynamics and a horrendous price tag. These esoteric machines have a special place in Ferrari’s history and are an integral part of the company’s philosophy. For this reason, the car world has been abuzz with excitement since the first official photos of the stunning Ferrari F80 surfaced. This dramatic machine is the latest addition to Ferrari’s fantastic range of cars. But it is much more than just aggressive styling and a powerful engine. It’s a huge technological leap with controversial technology and ballistic performance, and that’s what makes it so exciting and important.